How to build a successful shopping website using Shopify Platform?

 


Shopify is a 14-day free trial and subscription-based ecommerce platform service that offers you to create an ecommerce website using their shopping cart solutions to sell digital & physical, ship, and manage your products. With Shopify, you get access to an admin panel, write title & description, process & manage orders, and much more.

If you want to build a successful online store using Shopify, you have come to the right place. 


In this tutorial, we will show you how to create a shopping website using Shopify in 2021. So you can launch your online store with easy and simple steps.


Let us start with a step-by-step guide.


1. Registered With Shopify

Visit the site, Shopify.com. Click on the signup form to create an account.

Click the Start free trial button. Fill in email id, password, and required details. 

Remember, your store name needs to be unique & easy to write. Otherwise, Shopify won't allow you to create an account.


After this step, you will be asked about yourself, including your name, address, country, and contact number. Also, you will ask some basic questions.

Once complete, then click on I’m done.


2. Setting Up Your Online Store

 After you have signed up with Shopify, you will see the first screen is your store admin/panel. Now, you are ready to start customizing your website by uploading products image, titles, descriptions and setting up shipping and payments.


3. Choose Or Customize Theme Of Your Shopify Store

Shopify has its own official Shopify theme store. There are awesome free and paid themes. All of them come with an extra list of modifications you can make without having a knowledge of coding. Premium themes usually come with more modification options and functions.

However, you can also achieve a great-looking store with a free theme.

With free themes, you will be able to change the below things in your Shopify:

  • Logos
  • Fonts & Size
  • Homepage carousel slides
  • Color schemes
  • Items that appear on the page
  • Related item functionality


Don't take tension, If you have not a coding expert. In the market lots of Shopify experts that specialize in building Shopify stores, custom themes, email marketing, etc.


4. Upload Your Products To Shopify Store

Select Products on your left side. In the middle of the page, you will see an Add Product button. This is the screen where you can do a product uploading. Include as many as possible details such as good quality image, SEO-friendly title, description, and URL to understand the customers more about the product. 


Remember to click the Save Product button at the end.

Another essential thing to keep in mind is that you can set up collections or groups of products. For instance, if you were a clothing website, you would be able to categorize a page by gender, style, and accessories. That will help the customer find the products that they need without wasting time. 


5. Activate Your Payment Gateway

Navigate the Payment option on the store admin. This option allows you to collect all your store payments.


Shopify also has its separate payment gateway which is super easy to execute. Simply go through the steps to activate your payment processor. 

Remember, the following things when selecting the right payment gateway that’s the perfect fit for you:

  • The transaction fees: Most payment gateways will charge you a small percentage of the fee every time customer purchases something on your website. Make sure you compare based on what your expected sales and choose the gateway that gives you the lowest possible price.
  • Card types: It’s important to select a payment gateway that accepts all types of cards like VISA, Mastercard, and other payment options, or choose PayPal and Stripe for online payments.
  • Offsite checkout: Some payment gateways will take the payment process into their own server using a form. Although this payment gateway method is slightly more secure, it is also more inconvenient for customers. 


6. Add Your Own Domain

After you are done with your template and design, it's time to select a domain to make your website official and make it live on the search engine.

You have two choices, Firstly you can directly purchase a domain from Shopify and it will automatically be added to your store. These domains cost nearly about 8$ to 13$/ year. This is an easy & time-saving process.


The second option, You can buy a domain from third-party sites. This domain starts from 8.88$/year and adds it to your store. Only you need to update your DNS records yourself.


7. Launch Your Shopify Store "Successfully"

Before your site can go to launch, you make sure to fill in all details about your company and how you plan to pay taxes.

  • General: Keep all of your business information filled out in the bottom left settings area, including your billing information and legal details. For tracking your store traffic, use the Google Analytics feature. 
  • Taxes: You have to go to the box next to Charge Taxes in the Variants section of your website clicked to help with your accounting.
  • Shipping: You’ll need to click on the Requires Shipping button next to products so you know which products need an extra price adding for shipping and packaging. Remember to select product weight-based shipping charges or prefer something that helps you to generate more sales.


Congratulations, Your New Shopify Store Is Launch Successfully!



Shopify Pricing Plans - Which Plan Is Best?


List of the pricing for each Shopify plan:

  • Lite Plan – $9/month with a buy button
  • Basic Shopify Plan – $29/month + 2.9% and 30 cent/transaction
  • Shopify Plan– $79/month + 2.6% and 30 cent/transaction
  • Advanced Shopify Plan – $299/month + 2.4% and 30 cent/transaction
  • Shopify Plus Plan – pricing plans start around $2000/month + 2.15%/transaction


You can upgrade or cancel the Shopify pricing plan anytime, provided you pay per month. If you want to minimize the financial budget, you should choose a monthly plan – especially at the beginning of an online business. Afterward, you can upgrade to a yearly pre-payment plan to receive a significant price discount.


Conclusion

You have just created a shopping website! Now, you are the owner of an online store and can officially call yourself an ecommerce entrepreneur. 

You should also remember that you’ve only created an ecommerce store, now the next challenge is how to take it to the next level. Owning an ecommerce business is about trying to improve your product sales, customer service & experience, and so on.

Well, you’ll need to focus on marketing strategy for your store via paid ads, unique content creation, and building a tribe on social media. When you combined these three things then you have more chances of a successful business. 



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